To help you start off on the right track, I’m sharing my branding and logo questionnaire to help you through the discovery phase. This questionnaire is a big part of my brand strategy process.
Remember: There’s no need to rush through answering all of these questions! Your responses will ultimately determine your brand’s positioning, so this exercise should take you some time. I know that a branding project is a lot of work, and hopefully this brand and logo questionnaire helps you avoid an existential crisis. If you have any questions or need help discovering your brand, let me know, I am happy to help guide you in the right direction.
